3.6Apps with App icons and screenshots that do not adhere to the 4+ age rating will be rejected（圖標與截屏不符合4+年齡評級的應用會被拒。）
3.7Apps with Category and Genre selections that are not appropriate for the App content will be rejected（應用的內(nèi)容與所選分類和風格不符會被拒。）
3.8Developers are responsible for assigning appropriate ratings to their Apps. Inappropriate ratings may be changed/deleted by Apple（開發(fā)者有責任把應用放到恰當?shù)姆旨墸≧ating）。不恰當?shù)脑u級可能會被Apple修改，甚至刪除。）
3.9Developers are responsible for assigning appropriate keywords for their Apps. Inappropriate keywords may be changed/deleted by Apple（開發(fā)者有責任給應用撰寫恰當?shù)年P(guān)鍵詞。不恰當?shù)年P(guān)鍵詞可能會被Apple修改，甚至刪除。）
3.10Developers who attempt to manipulate or cheat the user reviews or chart ranking in the App Store with fake or paid reviews, or any other inappropriate methods will be removed from the iOS Developer Program（通過偽造，付費評價或其他非正規(guī)手段，獲取App Store中較好的評價與星級的開發(fā)者會被取消IDP身份。）
3.11Apps which recommend that users restart their iOS device prior to installation or launch may be rejected（任何提示需要用戶重啟iOS設(shè)備來安裝或運行的應用會被拒。）
3.12Apps should have all included URLs fully functional when you submit it for review, such as support and privacy policy URLs（應用在提交審核過程中，所有涉及到的URL都要處于正常運行狀態(tài)，例如保密協(xié)議，相關(guān)支持頁面等。）
4.1Apps that do not notify and obtain user consent before collecting, transmitting, or using location data will be rejected（未提示用戶且獲得用戶允許之前收集，傳輸或使用位置數(shù)據(jù)的應用會被拒。）
4.2Apps that use location-based APIs for automatic or autonomous control of vehicles, aircraft, or other devices will be rejected（使用location-based API來自動控制車輛，飛行器或其他設(shè)備的應用會被拒。）
4.3Apps that use location-based APIs for dispatch, fleet management, or emergency services will be rejected（使用location-based API進行調(diào)度，隊伍管理或應急服務的而應用會被拒。）
4.4Location data can only be used when directly relevant to the features and services provided by the App to the user or to support approved advertising uses（位置數(shù)據(jù)只能用于應用提供的直接相關(guān)功能或服務，或者有授權(quán)的廣告。）
5.1Apps that provide Push Notifications without using the Apple Push Notification (APN) API will be rejected（不使用Apple Push Notification（APN） API提供消息推送的應用會被拒。）
5.2Apps that use the APN service without obtaining a Push Application ID from Apple will be rejected（使用APN服務卻沒從Apple獲取一個Push Application ID的應用會被拒。）
5.3Apps that send Push Notifications without first obtaining user consent will be rejected（在首次推送消息之前未取得的用戶允許的應用會被拒。）
5.4Apps that send sensitive personal or confidential information using Push Notifications will be rejected（使用提醒推送服務推送敏感的個人或機密信息的應用會被拒。）
5.5Apps that use Push Notifications to send unsolicited messages, or for the purpose of phishing or spamming will be rejected（使用提醒推送發(fā)送主動消息，欺騙或干擾信息的應用會被拒。）
5.6Apps cannot use Push Notifications to send advertising, promotions, or direct marketing of any kind（應用不可以使用提醒推送發(fā)送廣告，活動或任何形式的直接推廣信息。）
5.7Apps cannot charge users for use of Push Notifications（應用不可以提供收費的提醒推送服務。）
5.8Apps that excessively use the network capacity or bandwidth of the APN service or unduly burden a device with Push Notifications will be rejected（使用APN服務過度占用網(wǎng)絡帶寬或容量或通過提醒推送大量占用系統(tǒng)資源的應用會被拒。）
5.9Apps that transmit viruses, files, computer code, or programs that may harm or disrupt the normal operation of the APN service will be rejected（傳輸病毒，文件，代碼或程序，導致破壞或擾亂正常的APN服務操作的應用會被拒。）
6.1Apps that display any Player ID to end users or any third party will be rejected（向終端用戶或第三方展示Player ID的應用會被拒。）
6.2Apps that use Player IDs for any use other than as approved by the Game Center terms will be rejected（Player ID被用于Game Center條款款意外的用途的應用會被拒。）
6.3Developers that attempt to reverse lookup, trace, relate, associate, mine, harvest, or otherwise exploit Player IDs, alias, or other information obtained through the Game Center will be removed from the iOS Developer Program（試圖通過Game Center反查，跟蹤，描述，關(guān)聯(lián)，發(fā)掘，收割，或利用Player ID，別名或其他信息的開發(fā)者會被取消IDP身份。）
6.4Game Center information, such as Leaderboard scores, may only be used in Apps approved for use with the Game Center（Game Center信息，例如Leaderboard得分，只能通過Game Center用于應用中。）
6.5Apps that use Game Center service to send unsolicited messages, or for the purpose of phishing or spamming will be rejected（使用Game Center發(fā)送主動消息，欺騙或干擾信息的應用會被拒。）
6.6Apps that excessively use the network capacity or bandwidth of the Game Center will be rejected（使用Game Center過度占用網(wǎng)絡帶寬或容量的應用會被拒。）
6.7Apps that transmit viruses, files, computer code, or programs that may harm or disrupt the normal operation of the Game Center service will be rejected（傳輸病毒，文件，代碼或程序，導致破壞或擾亂正常的Game Center操作的應用會被拒。）
7.1Apps that artificially increase the number of impressions or click-throughs of ads will be rejected（人工刷廣告瀏覽或點擊率的應用會被拒。）
7.2Apps that contain empty iAd banners will be rejected（帶有空iAd banner廣告的應用會被拒。）
7.3Apps that are designed predominantly for the display of ads will be rejected（設(shè)計主要用來展示廣告的應用會被拒。）
8. Trademarks and trade dress（商標權(quán)與商標外觀）
8.1Apps must comply with all terms and conditions explained in the Guidelines for Using Apple Trademarks and Copyrights and the Apple Trademark List（應用必須遵守Guidelines for Using Apple Trademarks and Copyrights 和Apple Trademark List中描述的所有條款和條件。）
8.2Apps that suggest or infer that Apple is a source or supplier of the App, or that Apple endorses any particular representation regarding quality or functionality will be rejected（任何誤導或暗示Apple為該應用來源或提供商，或Apple以任何形式認可其質(zhì)量或功能的應用會被拒。）
8.3Apps which appear confusingly similar to an existing Apple product or advertising theme will be rejected（外觀與現(xiàn)有Apple產(chǎn)品或廣告主題類似或混淆的應用會被拒）
8.4Apps that misspell Apple product names in their App name (i.e., GPS for Iphone, iTunz) will be rejected（應用名稱中出現(xiàn)錯誤的Apple產(chǎn)品拼寫（如，GPS for IPhone， iTunz）的應用會被拒。）
8.5Apps may not use protected third party material such as trademarks, copyrights, patents or violate 3rd party terms of use. Authorization to use such material must be provided upon request.（使用受保護的第三方資源（商標，版權(quán)，商業(yè)機密，以及其他私有內(nèi)容），如果要求請?zhí)峁┮环菸谋拘问降氖褂檬跈?quán)。）
9.1Apps that do not use the MediaPlayer framework to access media in the Music Library will be rejected（使用MediaPlayer框架以外的方法訪問Music Library中媒體數(shù)據(jù)的應用會被拒。）
9.2App user interfaces that mimic any iPod interface will be rejected（用戶界面模仿任何iPod界面的應用會被拒。）
9.3Audio streaming content over a cellular network may not use more than 5MB over 5 minutes（通過蜂窩網(wǎng)絡傳輸?shù)牧髅襟w音頻內(nèi)容不得超過5MB或多余5分鐘。）
9.4Video streaming content over a cellular network longer than 10 minutes must use HTTP Live Streaming and include a baseline 64 kbps audio-only HTTP Live stream（通過蜂窩網(wǎng)絡傳輸超過10分鐘流媒體視頻內(nèi)容，必須使用HTTP Live Streaming，并包含一條基線64kbps的音頻HTTP Live流。）
10.1Apps must comply with all terms and conditions explained in the Apple iOS Human Interface Guidelines（應用必須遵守Apple iOS Human Interface Guidelines中的所有條款和條件。）
10.2Apps that look similar to Apps bundled on the iPhone, including the App Store, iTunes Store, and iBookstore, will be rejected（?外觀與iPhone自帶應用（如：App Store，iTunes Store和iBookstore）相似的應用會被拒。）
10.3Apps that do not use system provided items, such as buttons and icons, correctly and as described in the Apple iOS Human Interface Guidelines may be rejected（不按照Apple iOS Human Interface Guidelines中的描述正確使用系統(tǒng)控件比如按鈕，圖標等的應用會被拒。）
10.4Apps that create alternate desktop/home screen environments or simulate multi-App widget experiences will be rejected（試圖創(chuàng)建多桌面/主屏環(huán)境或模擬多Widget應用工具的應用會被拒。）
10.5Apps that alter the functions of standard switches, such as the Volume Up/Down and Ring/Silent switches, will be rejected（?修改標準開關(guān)標準功能例如：音量增加／減少，響鈴／震動的應用會被拒。）
10.6Apple and our customers place a high value on simple, refined, creative, well thought through interfaces. They take more work but are worth it. Apple sets a high bar. If your user interface is complex or less than very good, it may be rejected（Apple和我們的用戶都界面報以很高期望，希望他設(shè)計的超級簡潔，精致，充滿創(chuàng)造力，深思熟慮。做到這些確實會消耗很多精力，但是值得。Apple在這方面要求非常高。如果你的用戶界面過于復雜，甚至僅僅是不夠好，都可能被拒。）
11. Purchasing and currencies（購買與流通貨幣）
11.1Apps that unlock or enable additional features or functionality with mechanisms other than the App Store will be rejected（通過App Store以外的渠道解鎖或開啟附加屬性或功能的應用會被拒。）
11.2Apps utilizing a system other than the In-App Purchase API (IAP) to purchase content, functionality, or services in an App will be rejected（?使用In App Purchase API (IAP)以外的系統(tǒng)提供購買內(nèi)容，功能或服務的應用會被拒。）
11.3Apps using IAP to purchase physical goods or goods and services used outside of the application will be rejected（使用IAP為與應用無關(guān)的實體商品或商品服務收費的應用會被拒。）
11.4Apps that use IAP to purchase credits or other currencies must consume those credits within the application（應用使用IAP購買積分（Credit）或其他貨幣，必須在應用中消費。）
11.5Apps that use IAP to purchase credits or other currencies that expire will be rejected（使用IAP購買的積分（Credit）或貨幣會過期的應用會被拒）
11.6Content subscriptions using IAP must last a minimum of 7 days and be available to the user from all of their iOS devices（?使用IAP收費訂閱的內(nèi)容至少要在7天內(nèi)有效，而且允許在所有iOS設(shè)備間共享。）
11.7Apps that use IAP to purchase items must assign the correct Purchasability type（用到IAP收費項目的應用必須分派到正確的收費類目中。）
11.8Apps that use IAP to purchase access to built-in capabilities provided by iOS, such as the camera or the gyroscope, will be rejected（?使用IAP向用戶收費以獲取iOS內(nèi)建功能（如攝像頭，陀螺儀）的應用會被拒。）
11.9Apps containing "rental" content or services that expire after a limited time will be rejected（?包含“出租”內(nèi)容或服務的應用，在一段時間實效的會被拒。）
11.10Insurance applications must be free, in legal-compliance in the regions distributed, and cannot use IAP（保險類應用必須免費，遵守發(fā)布地區(qū)的法律，并且不允許使用IAP。）
11.11In general, the more expensive your App, the more thoroughly we will review it（一般來說，越貴的應用審核就越仔細徹底。）
11.12Apps offering subscriptions must do so using IAP, Apple will share the same 70/30 revenue split with developers for these purchases, as set forth in the Developer Program License Agreement.（提供收費訂閱的應用必須使用IAP，Apple將會按照Developer Program License Agreement中約定的70/30的比例與開發(fā)者分賬。）
11.13Apps that link to external mechanisms for purchases or subscriptions to be used in the App, such as a “buy” button that goes to a web site to purchase a digital book, will be rejected（應用中如果提供了IAP以外的收費或訂閱機制，如：“buy”按鈕，跳轉(zhuǎn)到一個購買電子書的web頁面，會被拒。）
11.14Apps can read or play approved content (specifically magazines, newspapers, books, audio, music, and video) that is subscribed to or purchased outside of the App, as long as there is no button or external link in the App to purchase the approved content. Apple will not receive any portion of the revenues for approved content that is subscribed to or purchased outside of the App（?應用可以閱讀或播放任何在應用以外取得授權(quán)的內(nèi)容（包括指定的雜志，報紙，書籍，音頻，音樂和視頻），只要在應用中不允許出現(xiàn)獲取授權(quán)的收費鏈接或按鈕。Apple不會對在應用外訂閱或購買授權(quán)項目收取任何費用。）
11.15Apps may only use auto renewing subscriptions for periodicals (newspapers, magazines), business Apps (enterprise, productivity, professional creative, cloud storage) and media Apps (video, audio, voice), or the App will be rejected.（應用只能自動更新訂閱的期刊（報紙、雜志），自動更新商業(yè)應用（企業(yè)、生產(chǎn)力、專業(yè)創(chuàng)意、云存儲）和媒體應用（視頻、音頻，聲音）將被拒絕。）
12. Scraping and aggregation（抓去與整合）
12.1Applications that scrape any information from Apple sites (for example from apple.com, iTunes Store, App Store, iTunes Connect, Apple Developer Programs, etc) or create rankings using content from Apple sites and services will be rejected（從Apple的頁面（如：apple.com, iTunes Store, App Store, iTunes Connect, Apple Developer Programs, 等）抓取內(nèi)容，或利用Apple頁面和服務中的內(nèi)容進行排名的應用會被拒。）
12.2Applications may use approved Apple RSS feeds such as the iTunes Store RSS feed（?應用可以使用授權(quán)的Apple RSS，例如iTunes Store RSS。）
12.3Apps that are simply web clippings, content aggregators, or a collection of links, may be rejected（簡單的web頁面裁剪，內(nèi)容整合或鏈接收集應用會被拒。）
13. Damage to device（損害設(shè)備）
13.1Apps that encourage users to use an Apple Device in a way that may cause damage to the device will be rejected（任何慫恿用戶做出可能損壞Apple設(shè)備的行為的應用會被拒。）
13.2Apps that rapidly drain the device's battery or generate excessive heat will be rejected（快速耗光設(shè)備電量或產(chǎn)生大量熱量的應用會被拒。）
14.1Any App that is defamatory, offensive, mean-spirited, or likely to place the targeted individual or group in harms way will be rejected（?任何涉嫌誹謗，侮辱，狹隘內(nèi)容或打擊個人或團體的應用會被拒。）
14.2Professional political satirists and humorists are exempt from the ban on offensive or mean-spirited commentary（職業(yè)政治諷刺家和幽默作家不受該誹謗和狹隘條款約束。）
15.1Apps portraying realistic images of people or animals being killed or maimed, shot, stabbed, tortured or injured will be rejected（展示人或動物被殺戮，致殘，槍擊，針刺或其他傷害的真實圖片的應用會被拒）
15.2Apps that depict violence or abuse of children will be rejected（描述暴力或虐待兒童的應用會被拒。）
15.3"Enemies" within the context of a game cannot solely target a specific race, culture, a real government or corporation, or any other real entity（游戲中的“敵人”不能單獨的設(shè)定為某特定比賽，文化，真實的政府或組織，或者任何現(xiàn)實事物。）
15.4Apps involving realistic depictions of weapons in such a way as to encourage illegal or reckless use of such weapons will be rejected（含有以鼓勵非法或魯莽使用的方式描述真實武器的應用會被拒。）
15.5Apps that include games of Russian roulette will be rejected（?帶有俄羅斯輪盤游戲的應用會被拒。）
16. Objectionable content（負面內(nèi)容）
16.1Apps that present excessively objectionable or crude content will be rejected（介紹過度三俗和粗魯內(nèi)容的應用會被拒。）
16.2Apps that are primarily designed to upset or disgust users will be rejected（設(shè)計來惹怒或惡心用戶的應用會被拒。）
17.1Apps cannot transmit data about a user without obtaining the user's prior permission and providing the user with access to information about how and where the data will be used（在未獲得用戶事先允許，或未告知用戶信息將被如何，在哪里使用的情況下，應用不可以傳輸用戶數(shù)據(jù)。）
17.2Apps that require users to share personal information, such as email address and date of birth, in order to function will be rejected（要求用戶提供個人信息，如郵箱地址，生日等，才能使用其功能的應用會被拒。）
17.3Apps that target minors for data collection will be rejected（專門收集未成年人數(shù)據(jù)的應用會被拒。）
18.1Apps containing pornographic material, defined by Webster's Dictionary as "explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings", will be rejected（含有韋氏詞典中定義的色情素材（explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings）的應用會被拒。）
18.2Apps that contain user generated content that is frequently pornographic (ex "Chat Roulette" Apps) will be rejected（經(jīng)常有用戶提供色情內(nèi)容（例如：Chat Roulette http://en.wikipedia.org/wiki/Chatroulette ）的應用會被拒。）
19. Religion, culture, and ethnicity（信仰，文化和種族）
19.1Apps containing references or commentary about a religious, cultural or ethnic group that are defamatory, offensive, mean-spirited or likely to expose the targeted group to harm or violence will be rejected（帶有對一種信仰，文化或種族進行誹謗，侮辱，狹隘，或以他們?yōu)槟繕说谋┝騻?nèi)容的應用會被拒。）
19.2Apps may contain or quote religious text provided the quotes or translations are accurate and not misleading. Commentary should be educational or informative rather than inflammatory（?應用若帶有或應用對一種信仰的文字描述，那么這個引用或翻譯必須是精確，無歧義的。注釋內(nèi)容可以具有教育性，信息性，但不可以為煽動性。）
20. Contests, sweepstakes, lotteries, and raffles（競賽，賭博，彩票和抽獎）
20.1Sweepstakes and contests must be sponsored by the developer/company of the App（賭博和競賽必須是由應用開發(fā)者或所有公司發(fā)起資助的。）
20.2Official rules for sweepstakes and contests, must be presented in the App and make it clear that Apple is not a sponsor or involved in the activity in any manner（?應用中必須展示賭博和競賽的官方條款，并聲明Apple不是資助者，并且在任何情況下與此事無關(guān)。）
20.3It must be permissible by law for the developer to run a lottery App, and a lottery App must have all of the following characteristics: consideration, chance, and a prize（開發(fā)者必須經(jīng)過法律允許才能上線一款抽獎應用，而且抽獎應用必須具備以下要素：報酬，機會，和獎金。）
20.4Apps that allow a user to directly purchase a lottery or raffle ticket in the App will be rejected（直接允許用戶在應用中購買彩票或抽獎的應用會被拒。）
21. Charities and contributions（慈善與捐助）
21.1Apps that include the ability to make donations to recognized charitable organizations must be free（含有向已認證的慈善機構(gòu)捐助功能的應用必須是免費的。）
21.2The collection of donations must be done via a web site in Safari or an SMS（慈善募捐必須通過短信息或通過Safari訪問web頁面完成。）
22.1Apps must comply with all legal requirements in any location where they are made available to users. It is the developer's obligation to understand and conform to all local laws（應用必須遵守所有發(fā)布地區(qū)當?shù)胤伞ｉ_發(fā)者有義務了解和遵守各地的法律。）
22.2Apps that contain false, fraudulent or misleading representations or use names or icons similar to other Apps will be rejected（?任何帶有虛假，欺詐和帶有歧義的內(nèi)容的應用會被拒。）
22.3Apps that solicit, promote, or encourage criminal or clearly reckless behavior will be rejected（?任何召集，推銷和股東犯罪和魯莽行為的應用會被拒。）
22.4Apps that enable illegal file sharing will be rejected（非法文件共享應用會被拒。）
22.5Apps that are designed for use as illegal gambling aids, including card counters, will be rejected（任何設(shè)計用來非法賭博工具，包括算牌的應用會被拒。）
22.6Apps that enable anonymous or prank phone calls or SMS/MMS messaging will be rejected（?提供匿名撥打電話或匿名發(fā)送短消息/彩信功能的應用會被拒。）
22.7Developers who create Apps that surreptitiously attempt to discover user passwords or other private user data will be removed from the iOS Developer Program（任何開發(fā)暗中獲取用戶密碼和私有數(shù)據(jù)的開發(fā)者會被取消IDP身份。）
22.8Apps which contain DUI checkpoints that are not published by law enforcement agencies, or encourage and enable drunk driving, will be rejected（任何非法律執(zhí)行部門發(fā)布的帶有DUI檢查點信息，或鼓勵且協(xié)助酒后駕車的應用會被拒。）
This document represents our best efforts to share how we review Apps submitted to the App Store, and we hope it is a helpful guide as you develop and submit your Apps. It is a living document that will evolve as we are presented with new Apps and situations, and we'll update it periodically to reflect these changes.（撰寫這篇文檔，表示我們盡全力與您分享我們是如何審核提交到App Store的應用的，而且我們希望這個指南能夠?qū)δ_發(fā)和提交應用有所幫助。這是一份動態(tài)文檔，我們將根據(jù)新近應用和情況定期更新這篇文檔。）
Thank you for developing for iOS. Even though this document is a formidable list of what not to do, please also keep in mind the much shorter list of what you must do. Above all else, join us in trying to surprise and delight users. Show them their world in innovative ways, and let them interact with it like never before. In our experience, users really respond to polish, both in functionality and user interface. Go the extra mile. Give them more than they expect. And take them places where they have never been before. We are ready to help.（感謝您為iOS開發(fā)應用。盡管這是一份“禁止”列表，但請謹記那份更短的“必做”列表。最重要的是，加入我們就是要給用戶帶來驚喜和愉悅。把世界用最具創(chuàng)意的方式展示給他們，讓他們以前所未有的方式交互。根據(jù)我們的經(jīng)驗，用戶真的會對功能和界面上的改進有所反應。進一步改進你的作品。帶給用戶超出期望的體驗。帶給用戶前所未有的體驗。我們將協(xié)助您完成這一切。）
3.6?Apps with App icons and screenshots that do not adhere to the 4+ age rating will be rejected（圖標與截屏不符合4+年齡評級的應用會被拒。）
3.7Apps with Category and Genre selections that are not appropriate for the App content will be rejected（應用的內(nèi)容與所選分類和風格不符會被拒。）
3.8Developers are responsible for assigning appropriate ratings to their Apps. Inappropriate ratings may be changed/deleted by Apple（開發(fā)者有責任把應用放到恰當?shù)姆旨墸≧ating）。不恰當?shù)脑u級可能會被Apple修改，甚至刪除。）
3.9Developers are responsible for assigning appropriate keywords for their Apps. Inappropriate keywords may be changed/deleted by Apple（開發(fā)者有責任給應用撰寫恰當?shù)年P(guān)鍵詞。不恰當?shù)年P(guān)鍵詞可能會被Apple修改，甚至刪除。）
3.10Developers who attempt to manipulate or cheat the user reviews or chart ranking in the App Store with fake or paid reviews, or any other inappropriate methods will be removed from the iOS Developer Program（通過偽造，付費評價或其他非正規(guī)手段，獲取App Store中較好的評價與星級的開發(fā)者會被取消IDP身份。）
3.11Apps which recommend that users restart their iOS device prior to installation or launch may be rejected（任何提示需要用戶重啟iOS設(shè)備來安裝或運行的應用會被拒。）
3.12Apps should have all included URLs fully functional when you submit it for review, such as support and privacy policy URLs（應用在提交審核過程中，所有涉及到的URL都要處于正常運行狀態(tài)，例如保密協(xié)議，相關(guān)支持頁面等。）
4.1Apps that do not notify and obtain user consent before collecting, transmitting, or using location data will be rejected（未提示用戶且獲得用戶允許之前收集，傳輸或使用位置數(shù)據(jù)的應用會被拒。）
4.2Apps that use location-based APIs for automatic or autonomous control of vehicles, aircraft, or other devices will be rejected（使用location-based API來自動控制車輛，飛行器或其他設(shè)備的應用會被拒。）
4.3Apps that use location-based APIs for dispatch, fleet management, or emergency services will be rejected（使用location-based API進行調(diào)度，隊伍管理或應急服務的而應用會被拒。）
4.4Location data can only be used when directly relevant to the features and services provided by the App to the user or to support approved advertising uses（位置數(shù)據(jù)只能用于應用提供的直接相關(guān)功能或服務，或者有授權(quán)的廣告。）
5.1Apps that provide Push Notifications without using the Apple Push Notification (APN) API will be rejected（不使用Apple Push Notification（APN） API提供消息推送的應用會被拒。）
5.2Apps that use the APN service without obtaining a Push Application ID from Apple will be rejected（使用APN服務卻沒從Apple獲取一個Push Application ID的應用會被拒。）
5.3Apps that send Push Notifications without first obtaining user consent will be rejected（在首次推送消息之前未取得的用戶允許的應用會被拒。）
5.4Apps that send sensitive personal or confidential information using Push Notifications will be rejected（使用提醒推送服務推送敏感的個人或機密信息的應用會被拒。）
5.5Apps that use Push Notifications to send unsolicited messages, or for the purpose of phishing or spamming will be rejected（使用提醒推送發(fā)送主動消息，欺騙或干擾信息的應用會被拒。）
5.6Apps cannot use Push Notifications to send advertising, promotions, or direct marketing of any kind（應用不可以使用提醒推送發(fā)送廣告，活動或任何形式的直接推廣信息。）
5.7Apps cannot charge users for use of Push Notifications（應用不可以提供收費的提醒推送服務。）
5.8Apps that excessively use the network capacity or bandwidth of the APN service or unduly burden a device with Push Notifications will be rejected（使用APN服務過度占用網(wǎng)絡帶寬或容量或通過提醒推送大量占用系統(tǒng)資源的應用會被拒。）
5.9Apps that transmit viruses, files, computer code, or programs that may harm or disrupt the normal operation of the APN service will be rejected（傳輸病毒，文件，代碼或程序，導致破壞或擾亂正常的APN服務操作的應用會被拒。）
6.1Apps that display any Player ID to end users or any third party will be rejected（向終端用戶或第三方展示Player ID的應用會被拒。）
6.2Apps that use Player IDs for any use other than as approved by the Game Center terms will be rejected（Player ID被用于Game Center條款款意外的用途的應用會被拒。）
6.3Developers that attempt to reverse lookup, trace, relate, associate, mine, harvest, or otherwise exploit Player IDs, alias, or other information obtained through the Game Center will be removed from the iOS Developer Program（試圖通過Game Center反查，跟蹤，描述，關(guān)聯(lián)，發(fā)掘，收割，或利用Player ID，別名或其他信息的開發(fā)者會被取消IDP身份。）
6.4Game Center information, such as Leaderboard scores, may only be used in Apps approved for use with the Game Center（Game Center信息，例如Leaderboard得分，只能通過Game Center用于應用中。）
6.5Apps that use Game Center service to send unsolicited messages, or for the purpose of phishing or spamming will be rejected（使用Game Center發(fā)送主動消息，欺騙或干擾信息的應用會被拒。）
6.6Apps that excessively use the network capacity or bandwidth of the Game Center will be rejected（使用Game Center過度占用網(wǎng)絡帶寬或容量的應用會被拒。）
6.7Apps that transmit viruses, files, computer code, or programs that may harm or disrupt the normal operation of the Game Center service will be rejected（傳輸病毒，文件，代碼或程序，導致破壞或擾亂正常的Game Center操作的應用會被拒。）
7.1Apps that artificially increase the number of impressions or click-throughs of ads will be rejected（人工刷廣告瀏覽或點擊率的應用會被拒。）
7.2Apps that contain empty iAd banners will be rejected（帶有空iAd banner廣告的應用會被拒。）
7.3Apps that are designed predominantly for the display of ads will be rejected（設(shè)計主要用來展示廣告的應用會被拒。）
8. Trademarks and trade dress（商標權(quán)與商標外觀）
8.1Apps must comply with all terms and conditions explained in the Guidelines for Using Apple Trademarks and Copyrights and the Apple Trademark List（應用必須遵守Guidelines for Using Apple Trademarks and Copyrights 和Apple Trademark List中描述的所有條款和條件。）
8.2Apps that suggest or infer that Apple is a source or supplier of the App, or that Apple endorses any particular representation regarding quality or functionality will be rejected（任何誤導或暗示Apple為該應用來源或提供商，或Apple以任何形式認可其質(zhì)量或功能的應用會被拒。）
8.3Apps which appear confusingly similar to an existing Apple product or advertising theme will be rejected（外觀與現(xiàn)有Apple產(chǎn)品或廣告主題類似或混淆的應用會被拒）
8.4Apps that misspell Apple product names in their App name (i.e., GPS for Iphone, iTunz) will be rejected（應用名稱中出現(xiàn)錯誤的Apple產(chǎn)品拼寫（如，GPS for IPhone， iTunz）的應用會被拒。）
8.5Apps may not use protected third party material such as trademarks, copyrights, patents or violate 3rd party terms of use. Authorization to use such material must be provided upon request.（使用受保護的第三方資源（商標，版權(quán)，商業(yè)機密，以及其他私有內(nèi)容），如果要求請?zhí)峁┮环菸谋拘问降氖褂檬跈?quán)。）
9.1Apps that do not use the MediaPlayer framework to access media in the Music Library will be rejected（使用MediaPlayer框架以外的方法訪問Music Library中媒體數(shù)據(jù)的應用會被拒。）
9.2App user interfaces that mimic any iPod interface will be rejected（用戶界面模仿任何iPod界面的應用會被拒。）
9.3Audio streaming content over a cellular network may not use more than 5MB over 5 minutes（通過蜂窩網(wǎng)絡傳輸?shù)牧髅襟w音頻內(nèi)容不得超過5MB或多余5分鐘。）
9.4Video streaming content over a cellular network longer than 10 minutes must use HTTP Live Streaming and include a baseline 64 kbps audio-only HTTP Live stream（通過蜂窩網(wǎng)絡傳輸超過10分鐘流媒體視頻內(nèi)容，必須使用HTTP Live Streaming，并包含一條基線64kbps的音頻HTTP Live流。）
10.1Apps must comply with all terms and conditions explained in the Apple iOS Human Interface Guidelines（應用必須遵守Apple iOS Human Interface Guidelines中的所有條款和條件。）
10.2Apps that look similar to Apps bundled on the iPhone, including the App Store, iTunes Store, and iBookstore, will be rejected（?外觀與iPhone自帶應用（如：App Store，iTunes Store和iBookstore）相似的應用會被拒。）
10.3Apps that do not use system provided items, such as buttons and icons, correctly and as described in the Apple iOS Human Interface Guidelines may be rejected（不按照Apple iOS Human Interface Guidelines中的描述正確使用系統(tǒng)控件比如按鈕，圖標等的應用會被拒。）
10.4Apps that create alternate desktop/home screen environments or simulate multi-App widget experiences will be rejected（試圖創(chuàng)建多桌面/主屏環(huán)境或模擬多Widget應用工具的應用會被拒。）
10.5Apps that alter the functions of standard switches, such as the Volume Up/Down and Ring/Silent switches, will be rejected（?修改標準開關(guān)標準功能例如：音量增加／減少，響鈴／震動的應用會被拒。）
10.6Apple and our customers place a high value on simple, refined, creative, well thought through interfaces. They take more work but are worth it. Apple sets a high bar. If your user interface is complex or less than very good, it may be rejected（Apple和我們的用戶都界面報以很高期望，希望他設(shè)計的超級簡潔，精致，充滿創(chuàng)造力，深思熟慮。做到這些確實會消耗很多精力，但是值得。Apple在這方面要求非常高。如果你的用戶界面過于復雜，甚至僅僅是不夠好，都可能被拒。）
11. Purchasing and currencies（購買與流通貨幣）
11.1Apps that unlock or enable additional features or functionality with mechanisms other than the App Store will be rejected（通過App Store以外的渠道解鎖或開啟附加屬性或功能的應用會被拒。）
11.2Apps utilizing a system other than the In-App Purchase API (IAP) to purchase content, functionality, or services in an App will be rejected（?使用In App Purchase API (IAP)以外的系統(tǒng)提供購買內(nèi)容，功能或服務的應用會被拒。）
11.3Apps using IAP to purchase physical goods or goods and services used outside of the application will be rejected（使用IAP為與應用無關(guān)的實體商品或商品服務收費的應用會被拒。）
11.4Apps that use IAP to purchase credits or other currencies must consume those credits within the application（應用使用IAP購買積分（Credit）或其他貨幣，必須在應用中消費。）
11.5Apps that use IAP to purchase credits or other currencies that expire will be rejected（使用IAP購買的積分（Credit）或貨幣會過期的應用會被拒）
11.6Content subscriptions using IAP must last a minimum of 7 days and be available to the user from all of their iOS devices（?使用IAP收費訂閱的內(nèi)容至少要在7天內(nèi)有效，而且允許在所有iOS設(shè)備間共享。）
11.7Apps that use IAP to purchase items must assign the correct Purchasability type（用到IAP收費項目的應用必須分派到正確的收費類目中。）
11.8Apps that use IAP to purchase access to built-in capabilities provided by iOS, such as the camera or the gyroscope, will be rejected（?使用IAP向用戶收費以獲取iOS內(nèi)建功能（如攝像頭，陀螺儀）的應用會被拒。）
11.9Apps containing "rental" content or services that expire after a limited time will be rejected（?包含“出租”內(nèi)容或服務的應用，在一段時間實效的會被拒。）
11.10Insurance applications must be free, in legal-compliance in the regions distributed, and cannot use IAP（保險類應用必須免費，遵守發(fā)布地區(qū)的法律，并且不允許使用IAP。）
11.11In general, the more expensive your App, the more thoroughly we will review it（一般來說，越貴的應用審核就越仔細徹底。）
11.12Apps offering subscriptions must do so using IAP, Apple will share the same 70/30 revenue split with developers for these purchases, as set forth in the Developer Program License Agreement.（提供收費訂閱的應用必須使用IAP，Apple將會按照Developer Program License Agreement中約定的70/30的比例與開發(fā)者分賬。）
11.13Apps that link to external mechanisms for purchases or subscriptions to be used in the App, such as a “buy” button that goes to a web site to purchase a digital book, will be rejected（應用中如果提供了IAP以外的收費或訂閱機制，如：“buy”按鈕，跳轉(zhuǎn)到一個購買電子書的web頁面，會被拒。）
11.14Apps can read or play approved content (specifically magazines, newspapers, books, audio, music, and video) that is subscribed to or purchased outside of the App, as long as there is no button or external link in the App to purchase the approved content. Apple will not receive any portion of the revenues for approved content that is subscribed to or purchased outside of the App（?應用可以閱讀或播放任何在應用以外取得授權(quán)的內(nèi)容（包括指定的雜志，報紙，書籍，音頻，音樂和視頻），只要在應用中不允許出現(xiàn)獲取授權(quán)的收費鏈接或按鈕。Apple不會對在應用外訂閱或購買授權(quán)項目收取任何費用。）
11.15Apps may only use auto renewing subscriptions for periodicals (newspapers, magazines), business Apps (enterprise, productivity, professional creative, cloud storage) and media Apps (video, audio, voice), or the App will be rejected.（應用只能自動更新訂閱的期刊（報紙、雜志），自動更新商業(yè)應用（企業(yè)、生產(chǎn)力、專業(yè)創(chuàng)意、云存儲）和媒體應用（視頻、音頻，聲音）將被拒絕。）
12. Scraping and aggregation（抓去與整合）
12.1Applications that scrape any information from Apple sites (for example from apple.com, iTunes Store, App Store, iTunes Connect, Apple Developer Programs, etc) or create rankings using content from Apple sites and services will be rejected（從Apple的頁面（如：apple.com, iTunes Store, App Store, iTunes Connect, Apple Developer Programs, 等）抓取內(nèi)容，或利用Apple頁面和服務中的內(nèi)容進行排名的應用會被拒。）
12.2Applications may use approved Apple RSS feeds such as the iTunes Store RSS feed（?應用可以使用授權(quán)的Apple RSS，例如iTunes Store RSS。）
12.3Apps that are simply web clippings, content aggregators, or a collection of links, may be rejected（簡單的web頁面裁剪，內(nèi)容整合或鏈接收集應用會被拒。）
13. Damage to device（損害設(shè)備）
13.1Apps that encourage users to use an Apple Device in a way that may cause damage to the device will be rejected（任何慫恿用戶做出可能損壞Apple設(shè)備的行為的應用會被拒。）
13.2Apps that rapidly drain the device's battery or generate excessive heat will be rejected（快速耗光設(shè)備電量或產(chǎn)生大量熱量的應用會被拒。）
14.1Any App that is defamatory, offensive, mean-spirited, or likely to place the targeted individual or group in harms way will be rejected（?任何涉嫌誹謗，侮辱，狹隘內(nèi)容或打擊個人或團體的應用會被拒。）
14.2Professional political satirists and humorists are exempt from the ban on offensive or mean-spirited commentary（職業(yè)政治諷刺家和幽默作家不受該誹謗和狹隘條款約束。）
15.1Apps portraying realistic images of people or animals being killed or maimed, shot, stabbed, tortured or injured will be rejected（展示人或動物被殺戮，致殘，槍擊，針刺或其他傷害的真實圖片的應用會被拒）
15.2Apps that depict violence or abuse of children will be rejected（描述暴力或虐待兒童的應用會被拒。）
15.3"Enemies" within the context of a game cannot solely target a specific race, culture, a real government or corporation, or any other real entity（游戲中的“敵人”不能單獨的設(shè)定為某特定比賽，文化，真實的政府或組織，或者任何現(xiàn)實事物。）
15.4Apps involving realistic depictions of weapons in such a way as to encourage illegal or reckless use of such weapons will be rejected（含有以鼓勵非法或魯莽使用的方式描述真實武器的應用會被拒。）
15.5Apps that include games of Russian roulette will be rejected（?帶有俄羅斯輪盤游戲的應用會被拒。）
16. Objectionable content（負面內(nèi)容）
16.1Apps that present excessively objectionable or crude content will be rejected（介紹過度三俗和粗魯內(nèi)容的應用會被拒。）
16.2Apps that are primarily designed to upset or disgust users will be rejected（設(shè)計來惹怒或惡心用戶的應用會被拒。）
17.1Apps cannot transmit data about a user without obtaining the user's prior permission and providing the user with access to information about how and where the data will be used（在未獲得用戶事先允許，或未告知用戶信息將被如何，在哪里使用的情況下，應用不可以傳輸用戶數(shù)據(jù)。）
17.2Apps that require users to share personal information, such as email address and date of birth, in order to function will be rejected（要求用戶提供個人信息，如郵箱地址，生日等，才能使用其功能的應用會被拒。）
17.3Apps that target minors for data collection will be rejected（專門收集未成年人數(shù)據(jù)的應用會被拒。）
18.1Apps containing pornographic material, defined by Webster's Dictionary as "explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings", will be rejected（含有韋氏詞典中定義的色情素材（explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings）的應用會被拒。）
18.2Apps that contain user generated content that is frequently pornographic (ex "Chat Roulette" Apps) will be rejected（經(jīng)常有用戶提供色情內(nèi)容（例如：Chat Roulette http://en.wikipedia.org/wiki/Chatroulette ）的應用會被拒。）
19. Religion, culture, and ethnicity（信仰，文化和種族）
19.1Apps containing references or commentary about a religious, cultural or ethnic group that are defamatory, offensive, mean-spirited or likely to expose the targeted group to harm or violence will be rejected（帶有對一種信仰，文化或種族進行誹謗，侮辱，狹隘，或以他們?yōu)槟繕说谋┝騻?nèi)容的應用會被拒。）
19.2Apps may contain or quote religious text provided the quotes or translations are accurate and not misleading. Commentary should be educational or informative rather than inflammatory（?應用若帶有或應用對一種信仰的文字描述，那么這個引用或翻譯必須是精確，無歧義的。注釋內(nèi)容可以具有教育性，信息性，但不可以為煽動性。）
20. Contests, sweepstakes, lotteries, and raffles（競賽，賭博，彩票和抽獎）
20.1Sweepstakes and contests must be sponsored by the developer/company of the App（賭博和競賽必須是由應用開發(fā)者或所有公司發(fā)起資助的。）
20.2Official rules for sweepstakes and contests, must be presented in the App and make it clear that Apple is not a sponsor or involved in the activity in any manner（?應用中必須展示賭博和競賽的官方條款，并聲明Apple不是資助者，并且在任何情況下與此事無關(guān)。）
20.3It must be permissible by law for the developer to run a lottery App, and a lottery App must have all of the following characteristics: consideration, chance, and a prize（開發(fā)者必須經(jīng)過法律允許才能上線一款抽獎應用，而且抽獎應用必須具備以下要素：報酬，機會，和獎金。）
20.4Apps that allow a user to directly purchase a lottery or raffle ticket in the App will be rejected（直接允許用戶在應用中購買彩票或抽獎的應用會被拒。）
21. Charities and contributions（慈善與捐助）
21.1Apps that include the ability to make donations to recognized charitable organizations must be free（含有向已認證的慈善機構(gòu)捐助功能的應用必須是免費的。）
21.2The collection of donations must be done via a web site in Safari or an SMS（慈善募捐必須通過短信息或通過Safari訪問web頁面完成。）
22.1Apps must comply with all legal requirements in any location where they are made available to users. It is the developer's obligation to understand and conform to all local laws（應用必須遵守所有發(fā)布地區(qū)當?shù)胤伞ｉ_發(fā)者有義務了解和遵守各地的法律。）
22.2Apps that contain false, fraudulent or misleading representations or use names or icons similar to other Apps will be rejected（?任何帶有虛假，欺詐和帶有歧義的內(nèi)容的應用會被拒。）
22.3Apps that solicit, promote, or encourage criminal or clearly reckless behavior will be rejected（?任何召集，推銷和股東犯罪和魯莽行為的應用會被拒。）
22.4Apps that enable illegal file sharing will be rejected（非法文件共享應用會被拒。）
22.5Apps that are designed for use as illegal gambling aids, including card counters, will be rejected（任何設(shè)計用來非法賭博工具，包括算牌的應用會被拒。）
22.6Apps that enable anonymous or prank phone calls or SMS/MMS messaging will be rejected（?提供匿名撥打電話或匿名發(fā)送短消息/彩信功能的應用會被拒。）
22.7Developers who create Apps that surreptitiously attempt to discover user passwords or other private user data will be removed from the iOS Developer Program（任何開發(fā)暗中獲取用戶密碼和私有數(shù)據(jù)的開發(fā)者會被取消IDP身份。）
22.8Apps which contain DUI checkpoints that are not published by law enforcement agencies, or encourage and enable drunk driving, will be rejected（任何非法律執(zhí)行部門發(fā)布的帶有DUI檢查點信息，或鼓勵且協(xié)助酒后駕車的應用會被拒。）
This document represents our best efforts to share how we review Apps submitted to the App Store, and we hope it is a helpful guide as you develop and submit your Apps. It is a living document that will evolve as we are presented with new Apps and situations, and we'll update it periodically to reflect these changes.（撰寫這篇文檔，表示我們盡全力與您分享我們是如何審核提交到App Store的應用的，而且我們希望這個指南能夠?qū)δ_發(fā)和提交應用有所幫助。這是一份動態(tài)文檔，我們將根據(jù)新近應用和情況定期更新這篇文檔。）
Thank you for developing for iOS. Even though this document is a formidable list of what not to do, please also keep in mind the much shorter list of what you must do. Above all else, join us in trying to surprise and delight users. Show them their world in innovative ways, and let them interact with it like never before. In our experience, users really respond to polish, both in functionality and user interface. Go the extra mile. Give them more than they expect. And take them places where they have never been before. We are ready to help.（感謝您為iOS開發(fā)應用。盡管這是一份“禁止”列表，但請謹記那份更短的“必做”列表。最重要的是，加入我們就是要給用戶帶來驚喜和愉悅。把世界用最具創(chuàng)意的方式展示給他們，讓他們以前所未有的方式交互。根據(jù)我們的經(jīng)驗，用戶真的會對功能和界面上的改進有所反應。進一步改進你的作品。帶給用戶超出期望的體驗。帶給用戶前所未有的體驗。我們將協(xié)助您完成這一切。）
http://blog.csdn.net/icash/article/details/16857605
