Day 26神句神詞組
1. Last week, it was announced by the brand’s new president Abigail Klem (who stepped into the role in January) that the aspirational, fine-jewellery collection of which this bracelet was a prized example will henceforward be folded into the main line and made more accessible.
上個(gè)星期,這個(gè)品牌的新任總裁阿比蓋爾 克萊姆(1月份剛上任)宣布華麗珠寶系列從今以后將整合到主要的生產(chǎn)線上,并且使其面向廣大群眾,而這個(gè)手鐲就是其中一個(gè)很好的樣本。
2. It’s tempting to read this as yet another woe in the catalogue of ills that have befallen the brand since President Donald Trump’s ascension to power.
自從唐納德特朗普這個(gè)新總統(tǒng)掌權(quán)后,看起來這個(gè)品牌遭受了一個(gè)又一個(gè)的災(zāi)難。
3. In particular, the brand’s inventory is skyrocketing on second-hand resale sites such as ThredUP, where demand for Ivanka Trump-branded products in conservative cities such as Houston in Texas is massively outstripping the rate at which more liberal-minded coastal-dwelling urbanites are purging themselves of them.
尤其是,這個(gè)品牌在二手銷售網(wǎng)站庫存暴漲例如ThredUP,而對(duì)伊萬卡特朗普的品牌的產(chǎn)品的需求在保守城市例如德克薩斯州里的休斯頓拋棄這個(gè)品牌的速度遠(yuǎn)遠(yuǎn)超過比那些居住在沿海城市接受開放思想的人的速度
4. The business of fashion, accessories and especially jewellery is built on the basis, like those of cars and houses, that they are imbued with various life-enhancing qualities.
時(shí)尚的產(chǎn)業(yè),服飾尤其是珠寶是建立在一個(gè)基礎(chǔ)上的,像是汽車和房子一樣,他們充滿了許多提高生活品質(zhì)的特點(diǎn)。
5. By buying into a brand, so the retail culture has it, we buy into a society of similarly-minded sophisticates who share our values and wallet size.
通過購買這個(gè)產(chǎn)品,按照零售文化的說法,我們就進(jìn)入了一個(gè)有相同品味的同樣思想的人士的小社會(huì)
6. Most brands recognize that their survival depends on partnering with high-street retailers in collaborations that will bounce them into a broader market.
許多品牌意識(shí)到他們的存活是依靠與商業(yè)街的零售商合作而使他們進(jìn)入到更廣闊的市場
神詞組
1. Show an intense passion for表現(xiàn)出對(duì)。。。強(qiáng)烈的熱情
2. Poor sales銷售不佳
3. Increased publicity 加大宣傳
4. Give an unfair advantage over other competitors 相對(duì)于其他的競爭者來說有一個(gè)不公平的優(yōu)勢
5. Permanent injunction 永久的禁止
6. Metropolitan, liberal, latte-drinking snowflakes 在都市里,喝著拿鐵的自由主義的小清新們
7. Sales increased/surged 銷量增加/恢復(fù)
8. Just as….so is…正如。。。,。。。也是一樣的
9. pitch themselves at the highest echelons of luxury將他們自己定位在奢華的最高級(jí)別
10. make them accessible to more ordinary folk使他們對(duì)于平常老百姓而言更平易近人
11. accessible price 平易近人的價(jià)格
12. collaboration with/team-up with:與。。團(tuán)隊(duì)合作
13. Expand one’s entry-level offering 擴(kuò)大。。入門級(jí)別的產(chǎn)品
14. accessible wilderness:更能接近的荒原