Courage

勇敢
未經作者 Marco Arment 許可轉載
原文鏈接:https://marco.org/2017/09/18/courage

Many Apple fans were amused when Phil Schiller explained the removal of the headphone jack on last year’s iPhone as “courage”. But that was nothing compared to what happened last week.

當 Phil Schiller 將去掉 3.5mm 耳機插孔解釋為勇敢的時候,許多蘋果用戶都被逗笑了,上周發布的 iPhone X 才是真正的勇敢。

For ten years, the iPhone looked like this:

過去的十年,iPhone 的正面外形如下:

iPhone 1-8.png

A rounded rectangle, bars on top and bottom, and a circle centered in the bottom bar. If you want to get fancy, put a line in the top bar, too.
整體是一個圓角矩形,屏幕的上方和下方均有一定的高度, 屏幕下方的中央放置一個圓形。如果想得到一些不同的,只需要在屏幕上方的區域中放置一條線即可。

It’s so simple that even when children draw it, it’s instantly recognizable as an iPhone to most of the world’s population. Not just any phone — an iPhone, specifically.

對于世界上的大多數人來說,都可以立刻認出這是一臺 iPhone,而不是其他手機。這是如此的簡單,即使是小朋友也可以畫出。

As an app developer and fan, I was hoping that the long-rumored edge-to-edge iPhone screen would still be a rectangle, possibly even with room for a Home button on a narrower bezel, so I wouldn’t have to change my habits (or my app’s layout):

作為一個開發者和蘋果用戶來說,我希望傳言已久的全面屏的 iPhone 屏幕仍然是矩形,屏幕下方仍有一定的空間放置狹長的 Home 鍵,這樣我就不用改變操作方式,也不用調整 APP 的布局。

android.png

But that’s the unmistakable image of an Android phone. (Or a generic smartphone — same thing.)

但那明顯就是一臺安卓手機。

Apple would’ve lost what the iPhone has had since its introduction: a unique, recognizable shape that distinguishes itself from all of the other boring rectangles out there.

如果是那樣,蘋果將會失去自從問世以來形成的印象:「獨特的,可被立刻識別的外形」,而無法與其他同質化的手機外觀形成鮮明的對比。

Many are now speculating that Apple will find a way to get rid of the iPhone X’s top “notch” (officially called the “sensor housing”) as soon as they can, and that this is a temporary design meant only for a few years. But I don’t think so.

許多人推測蘋果將會盡可能的去除 iPhone X 頂部被稱為感應器之家的區域,認為這是一個暫時的只會使用幾年的設計,我并不這樣認為。

Many app developers are planning to hide the notch in the UI with black bars. But Apple explicitly says not to.

iPhone X.png

許多 APP 開發者計劃在 UI 中用一個黑色的方塊來遮擋這個缺口,但是蘋果明確表示沒有必要。

This is the new shape of the iPhone. As long as the notch is clearly present and of approximately these proportions, it’s unique, simple, and recognizable.

這就是 iPhone 的新形象,只要這個缺口存在并且保持這個位置,就是獨特的,簡潔的,以及可識別的。

It’s probably not going to significantly change for a long time, and Apple needs to make sure that the entire world recognizes it as well as we could recognize previous iPhones.

蘋果在很長的一段時間內都不會進行大的調整,因為它需要確保用戶象過去一樣,可以立刻識別出這是新款 iPhone。

That’s why Apple has made no effort to hide the notch in software, and why app developers are being told to embrace it in our designs.

蘋果不僅沒有在軟件中隱藏這個缺口,而且希望開發者擁抱這個新設計,這就是原因。

That’s why the HomePod software leak depicted the iPhone X like this: it’s the new basic, recognizable form of the iPhone.

同時 HomePod 軟件中泄漏的 iPhone X 圖形也是如此:全新的,可以被識別的iPhone外觀。

Apple just completely changed the fundamental shape of the most important, most successful, and most recognizable tech product that the world has ever seen.That’s courage.

iPhone 作為一款最重要,最成功,最容易被識別的科技產品,蘋果完全重新定義了 iPhone 的基本外形,這才是真正的勇敢。

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