1. Cable
This year Amazon will probably spend twice?as much on television as HBO, a cable channel.
N-UNCOUNT 不可數名詞有線電視?Cable?is used to refer to television systems in which the signals are sent along underground wires rather than by radio waves.
【搭配模式】：often N n
eg. They ran commercials on cable systems across the country...
? ? ? ?他們在全國的有線電視網上投放商業廣告。
? ? ? ?The channel is only available on cable.
? ? ? ?這個頻道只有有線電視才能收看。
2.sprinkler
Its own-brand?physical products include batteries, almonds, suits and speakers linked to a virtual voice-activated assistant that can control,?among other things, your lamps and sprinkler.
N-COUNT 可數名詞(澆花草的)灑水器;噴水滅火裝置 A?sprinkler?is a device used to spray water. Sprinklers are used to water plants or grass, or to put out fires in buildings.
3.premise
Yet Amazon’s shareholders are working on the premise that?it is just getting started.
N-COUNT 可數名詞前提 A?premise?is something that you suppose is true and that you use as a basis for developing an idea.
eg. The premise is that schools will work harder to improve if they must compete...?
? ? ? 前提是，如果各學校必須參與競爭的話，就會更加努力。
? ? ? The programme started from the premise that men and women are on equal terms in this society.
? ? ? 這個項目是以這個社會男女平等為前提的。
4.scepticism
Ground for scepticism does not?come much more fertile than this.
N-UNCOUNT 不可數名詞懷疑態度;懷疑主義Scepticism?is great doubt about whether something is true or useful.
eg. There was considerable scepticism about the Chancellor's forecast of a booming economy...
? ? ? ?有相當多的人對財政大臣作出的經濟會迅猛發展的預測表示懷疑。
? ? ? ?The report has inevitably been greeted with scepticism.
? ? ? ? 那份報告不可避免地受到了質疑。
5.pitfalls ;tick off
It is easy to tick off some of the pitfalls.
N-COUNT 可數名詞隱患；陷阱；圈套 The pitfalls involved in a particular activity or situation are the things that may go wrong or may cause problems.
【搭配模式】：usually pl
eg. The pitfalls of working abroad are numerous...
? ? ? 到國外工作存在許多陷阱。
? ? ? He also points out that forward planning can help avoid stressful pitfalls.
? ? ? 他也指出，預先計劃可有助于消除令人不安的隱患。
PHRASAL VERB 短語動詞在…上打鉤 If you?tick off?items on a list, you write a tick or other mark next to them, in order to show that they have been dealt with.
此處引申為“羅列”
eg. He ticked off my name on a piece of paper...
? ? ? 他在一張紙上我的名字旁打了鉤。
? ? ? Tick it off in the box.
? ? ? 在方框里打鉤。
6.Rival
Rivals will not stand?still.
N-COUNT 可數名詞競爭者;對手;敵手Your?rival?is a person, business, or organization who you are competing or fighting against in the same area or for the same things.
eg. The world champion finished more than two seconds ahead of his nearest rival...
? ? ? 世界冠軍領先第二名2秒多鐘到達終點。
? ? ? He eliminated his rivals in a brutal struggle for power...
? ? ? 他在一場殘酷的權力爭斗中將對手一一鏟除。
? ? ? The police believe the fight was due to a dispute between rival teenage gangs.
? ? ? 警察認為這場打斗是由兩個敵對的青少年幫派之間的糾紛引起的。
7.revenues? ;? ? nudging ; beefing up
Walmart already has revenues nudging $500bn and is beefing up online.
N-UNCOUNT 不可數名詞See also:Inland Revenue;(公司、組織的)收入，收益;（政府的）財政收入，稅收Revenue?is money that a company, organization, or government receives from people.
【搭配模式】：also N in pl ? ? ? ? ? ? ? ? ? ? ? ??【FIELD標簽】：BUSINESS 商
eg. ? ...a boom year at the cinema, with record advertising revenue and the highest ticket sales since 1980...
? ? ? ? ? 電影院非常景氣的一年，創下1980年以來廣告及票房收入新高
? ? ? ? ?One study said the government would gain about $12 billion in tax revenues over five years. ?
? ? ? ? ? 一項研究表明政府將在5年中獲得約120億美元的稅收。
VERB 動詞幾乎達到;接近 If someone or something?is nudging?a particular amount, level, or state, they have almost reached it.
【語法信息】：V n ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?【搭配模式】：usu cont
eg. ?...a little-known stage play writer and actress who was nudging 40 and going nowhere... ? ? ?一個年近四旬、一事無成、寂寂無聞的舞臺劇作者兼演員
? ? ? ? ?The temperature when we were there was nudging 80 degree F.
? ? ? ? ? 我們在的時候，那里溫度接近80華氏度。
PHRASAL VERB 短語動詞改善；加強；改進；提高If you?beef up?something, you increase, strengthen, or improve it.
eg. ?...a campaign to beef up security... ? ? ? ? ? ? ? ??加強安全的運動
? ? ? Both sides are still beefing up their military strength.
? ? ? 雙方仍在增強各自的軍事力量。
? ? ? ...a beefed up police presence. ? ? ? ? ? ? ? ? ? ? ??有所增強的警力
8.unprecedented
But the striking thing about the company is how much of a chance it has of?achieving such unprecedented goals.
ADJ 形容詞前所未有的；空前的；沒有先例的If something is?unprecedented, it has never happened before.
eg. Such a move is rare, but not unprecedented...
? ? ? 這種做法很罕見，但也不是沒有先例的。
? ? ? In 1987 the Socialists took the unprecedented step of appointing a civilian to command the force.
? ? ? ?1987年，社會黨人史無前例地任命了一位非軍隊出身的人來指揮軍隊。
9.dimensions
N-COUNT 可數名詞方面;部分A particular?dimension?of something is a particular aspect of it.
【搭配模式】：usu with supp
eg. There is a political dimension to the accusations...?
? ? ? 這些指控含有政治方面的因素。
? ? ? This adds a new dimension to our work. ? ? ? ??
? ? ? 這給我們的工作增添了新的內容。
10.routinely ；whinge about
1.ADV 副詞例行地;常規地;通常地If something is?routinely?done, it is done as a normal part of a job or process.
【搭配模式】：usu ADV with v
eg. Vitamin K isroutinelygiven in the first week of life to prevent bleeding.
? ? ? ?出生后第一周通常要服用維生素K，以防止出血。
VERB 動詞發牢騷;絮絮叨叨地抱怨 If you say that someone?is whingeing, you mean that they are complaining in an annoying way about something unimportant.
【語域標簽】：INFORMAL 非正式
eg. ...people who whine and whinge about their alleged misfortunes...
? ? ? ?那些哭訴和抱怨他們的所謂不幸的人們。
? ? ? ?All she ever does is whinge and complain... ? ? ? ? ? ? ? ??她只是不停地抱怨。
? ? ? ?Stop whingeing and get on with it. ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?別抱怨了，繼續做吧。
? ? ? ? Whinge?is also a noun.
eg. It must be really depressing listening to everybody's whinges.
? ? ? 聽每個人的抱怨肯定非常地郁悶。
11.streaming video ; entice
That gives Amazon more cash for new services—such as two-hour shipping and streaming video and music—which entice more shoppers.
streaming video : noun [uncountable]? ? ? technical? ?
sound and video that are sent over the Internet in a continuous way
VERB 動詞誘使;誘惑;慫恿To?entice?someone?to?go somewhere or?to?do something means to try to persuade them to go to that place or to do that thing.
eg. Retailers have tried almost everything to entice shoppers through their doors... ? ? ? 零售商們幾乎嘗試了所有辦法以吸引購物者進入商店。
? ? ? Child murderers in the past have very often carried photographs of young children to entice their victims away...
? ? ? 過去兒童謀殺犯常常攜帶一些小孩子的照片來誘拐他們的受害者。
? ? ? They'll entice doctors to move from the cities by paying them better salaries.
? ? ?他們將出更高的薪水吸引醫生們走出城市。
12.virtuous circle ; whirl?
A third virtuous circle is starting to whirl?around Alexa, the firm’s voice-activated assistant.
N-SING 單數名詞良性循環 If you describe a situation as a?virtuous circle, you mean that once one good thing starts happening, other good things happen, which cause the first thing to continue happening.
eg. Exercise creates its own virtuous circle. Once you start a programme and do it regularly, you'll feel so good you'll want to continue.
? ? ? ?鍛煉身體能夠形成一種良性循環。一旦你開始一項鍛煉計劃并持之以恒，你會感覺良好并堅持下去。
? ? ? ?...a virtuous circle of investment and growth. ? ? ? ? ? ? ?投資和增長的良性循環
V-ERG 及物/不及物動詞(使)回旋;(使)旋轉If something or someone?whirls?around or if you ?whirl?them around, they move around or turn around very quickly.
【語法信息】：Also V n
e.g. Not receiving an answer, she whirled round...
? ? ? 沒有得到答案，她飛快地轉過身去。
? ? ? He was whirling Anne around the floor...
? ? ? 他正拉著安妮在舞池內轉圈兒。
? ? ? The smoke began to whirl and grew into a monstrous column.
? ? ? 濃煙開始盤旋上升，形成了一個巨大的煙柱。
Whirl?is also a noun.
eg. ?...the barely audible whirl of wheels. ? ? ? ? ? ? ? ? ?幾乎聽不見輪子的轉動聲
13.prophecy
So long as shareholders retain their faith in this model, Amazon’s heady valuation resembles a self-fulfilling prophecy.
N-VAR 可變名詞預言A?prophecy?is a statement in which someone says they strongly believe that a particular thing will happen.
eg. The youth, too, fulfilled the prophecy.
? ? ? ?那個年輕人，同樣地，讓預言說中了。
? ? ? ?...Biblical prophecy. ? ? ? ? ? ? ? ? ? ? ? ?《圣經》中的預言
14.debacle
its attempt to make a?smartphone was a debacle.
N-COUNT 可數名詞徹底的失敗;慘敗A?debacle?is an event or attempt that is a complete failure.
eg. After the debacle of the war the world was never the same again...
? ? ? 經歷了這場戰爭的慘敗之后，世界再也不是原來的那個樣子了。
? ? ? The convention was a debacle. ? ? ? ? ? ? ? ? ? 這次大會開得非常失敗。
15.crank out
But the business is starting to crank?out cash.
PHRASAL VERB 短語動詞大量地快速制造;粗制濫造 If you say that a company or person?cranks out?a quantity of similar things, you mean they produce them quickly, in the same way, and are usually implying that the things are not original or are of poor quality.
【語用信息】：disapproval
【STYLE標簽】：INFORMAL 非正式
eg. In 1933 the studio cranked out fifty-five feature films...
? ? ? 1993年，該電影公司粗制濫造出了55部故事片。
? ? ? The writer must have cranked it out in his lunch-hour.
? ? ? 作者一定是在午飯時間把它趕出來的。
16.cashflow ；quadruple
Last year cashflow (before investment) was $16bn,?more than quadruple the level five years ago.
cashflow：noun uncountable
the amount of money moving into and out of a business
?strong/improved cash flow
?Small traders often have short-term cash-flow problems.
PREDET 前置限定詞是…的四倍；四倍于 If one amount is?quadruple?another amount, it is four times bigger.
【搭配模式】：PREDET det n
eg. They could sell their merchandise for quadruple the asking price.
? ? ? 他們能夠以4倍于要價的價錢出售他們的商品。
17.sheer ；breadth
If Amazon’s approach to time-frames is unusual, so too is?the sheer breadth of its activities.
ADJ 形容詞(用于強調)純粹的，完全的，十足的You can use?sheer?to emphasize that a state or situation is complete and does not involve or is not mixed with anything else.
【搭配模式】：ADJ n
【語用信息】：emphasis
eg. His music is sheer delight... ? ? ? ? ? 聽他的音樂完全是一種享受。
? ? ? Sheer chance quite often plays an important part in sparking off an idea.
? ? ? 靈感的激發通常純粹是靠運氣。
? ? ? ...acts of sheer desperation. ? ? ? ? ? ? ? ? ? ? ? ? ? 徹底絕望的行為
N-UNCOUNT 不可數名詞廣度；廣泛性The?breadth of?something is its quality of consisting of or involving many different things.
【搭配模式】：oft Nofn
eg. Older people have a tremendous breadth of experience...
? ? ? ?年長者閱歷相當豐富。
? ? ? ?His breadth of knowledge filled me with admiration.
? ? ? ?他學識淵博，令我非常欽佩。
18.wingspan ; reminiscent ；conglomerate ; bloat
A wingspan this large is more reminiscent of a conglomerate than a retailer, which makes Amazon’s?share price seem even more bloated.
wingspan: noun countable (鳥、昆蟲或飛機的)翼展，翼幅
the distance between the ends of the wings of a bird, insect or aircraft
eg. ...a glider with an 18-foot wingspan. ? ? ? ? ? ? ? ?翼展18英尺的滑翔機
ADJ-GRADED 能被表示程度的副詞或介詞詞組修飾的形容詞使人想起的;使人憶起的If you say that one thing is?reminiscent ofanother, you mean that it reminds you of it.
【搭配模式】：v-link ADJofn
【語域標簽】：FORMAL 正式
eg. The decor was reminiscent of a municipal arts-and-leisure centre...
? ? ? ?這種布置讓人想起都市里的藝術休閑中心。
? ? ? ?She bowed her head in a gesture somehow reminiscent of royalty.
? ? ? ?她低頭的姿勢讓人想起皇室風范。
N-COUNT 可數名詞大型聯合企業;企業集團A?conglomerate?is a large business firm consisting of several different companies.
【搭配模式】：oft adj N
【FIELD標簽】：BUSINESS 商
eg. Fiat is Italy's largest industrial conglomerate.
? ? ? 菲亞特是意大利最大的產業集團。
bloat ： verb intransitive or transitive [bloats bloating bloated]
to swell up, or to make someone or something swollen
?If I eat it, my stomach bloats?up.
19.freight ; hub
It is building a $1.5bn air-freight hub in Kentucky.
N-UNCOUNT 不可數名詞(貨運)貨物Freight?is goods that are transported by lorries, trains, ships, or aeroplanes.
eg. ? ? ? ? ?...26 tons of freight... ? ? ? ? ? ? ? ? ? ? ?26 噸貨物
? ? ? ? 90% of managers wanted to see more freight carried by rail.
? ? ? ? 90%的經理希望看到更多的貨物經由鐵路來運輸。
N-COUNT 可數名詞航空樞紐;中心機場A?hub?or a?hub airport?is a large airport from which you can travel to many other airports.
eg. ...a campaign to secure Heathrow's place as Europe's main international hub.
? ? ? 旨在穩固希思羅機場作為歐洲主要航空樞紐地位的宣傳活動 ?
20.cash register ; drone deliveries
It is testing?technology in stores to let consumers skip the cash register altogether, and experimenting with drone deliveries to the?home.
N-COUNT 可數名詞收銀機;現金出納機A?cash register?is a machine in a shop, pub, or restaurant that is used to add up and record how much money people pay, and in which the money is kept.
drone deliveries: ?無人機
21.utility ; logistics
Some think that Amazon could become a new kind of utility: one that provides the infrastructure of commerce, from?computing power to payments to logistics.
N-COUNT 可數名詞公用事業 A?utility?is an important service such as water, electricity, or gas that is provided for everyone, and that everyone pays for.
eg. ?...public utilities such as gas, electricity and phones.
? ? ? ?煤氣、電和電話等公用事業
N-UNCOUNT-COLL 不可數集合名詞后勤；物流；組織工作 If you refer to the?logistics?of doing something complicated that involves a lot of people or equipment, you are referring to the skilful organization of it so that it can be done successfully and efficiently.
eg. The skills and logistics?of getting such a big show on the road pose enormous practical problems...
? ? ? ?搞如此大型的巡演，無論是技術上還是物流上都面臨著巨大的實際問題。
? ? ? ?Logistics is now more important in our industry than technology.
? ? ? ?物流目前在我們這一行比技術還重要。
22.trigger ; antitrust
For now, Amazon is unlikely to trigger antitrust action.
VERB 動詞引起;發動;促使 If something?triggers?an event or situation, it causes it to begin to happen or exist.
eg. ...the incident which triggered the outbreak of the First World War...
? ? ? 導致第一次世界大戰爆發的事件
? ? ? The current recession was triggered by a slump in consumer spending…
? ? ? 目前的經濟衰退是由消費支出驟跌引起的。
? ? ? Even a problem as simple as a bad back often has an underlying???factor.
? ? ? 甚至像背疼這樣的小問題都常常有潛在的誘發因素。
ADJ 形容詞（指美國法律）反托拉斯的，反壟斷的 In the United States,antitrust?laws are intended to stop large firms taking over their competitors, fixing prices with their competitors, or interfering with free competition in any way.
【搭配模式】：ADJ n
eg. The jury found that the NFL had violated antitrust?laws.
? ? ? ?陪審團裁決全國橄欖球聯盟觸犯了反壟斷法。
23.Seen through this lens ；pristine
Seen through this lens, Amazon appears pristine.
Seen through this lens：從這一角度來看
ADJ 形容詞一塵不染的；嶄新的?Pristine?things are extremely clean or new.
此指質樸
【搭配模式】：usu ADJ n
【語域標簽】：FORMAL 正式
eg. Now the house is in pristine condition.
? ? ? 現在，這所房子一塵不染。
? ? ? ...pristine white shirts. ? ? ? ? ? ? ? ? ? ?嶄新的白襯衫
24.boon
AWS is a boon to startups, too.
N-COUNT 可數名詞給生活帶來方便的事物You can describe something as aboonwhen it makes life better or easier for someone.
【搭配模式】：usu a N to/for n
eg. It is for this reason that television proves such a boon to so many people...
? ? ? ?就是因為這個原因，電視才會給這么多人帶來如此大的便利。
? ? ? ?This battery booster is a boon for photographers.
? ? ? ? 這種電池充電器是攝影工作者的好幫手。
25.pose a problem
Even on?standard antitrust grounds, that may pose a problem.
VERB 動詞產生（問題）；造成（威脅、危險等）If something?poses?a problem or a danger, it is the cause of that problem or danger.
【語法信息】：V n
eg. This couldposea threat to jobs in the coal industry...
? ? ? ?這可能會給煤炭產業的就業造成威脅。
? ? ? ?His ill healthposes serious problems for the future.
? ? ? ?他身體不好，對將來造成嚴重的隱患。
26.clout ; adjacent
In Europe, Google stands accused of using its clout as a?search engine to extend its power to adjacent businesses.
N-UNCOUNT 不可數名詞影響力;權勢 A person or institution that has?clout?has influence and power.
【STYLE標簽】：INFORMAL 非正式
eg. Mr Sutherland may have the clout needed to push the two trading giants into a deal...
? ? ? ?薩瑟蘭先生也許有能力促使兩大貿易巨頭達成協議。
? ? ? ?The two firms wield enormouscloutin financial markets.
? ? ? ? 兩家公司在金融市場有非常大的影響力。
adjacent : Geometry (of a pair of angles) formed on the same side of a straight line when intersected by another line. 此指擴展（業務經范圍）
27.liability ; inflammatory ;?
The?comparative immunity from legal liability of digital platforms—for the posting of inflammatory content on Facebook,?say, or the vetting of drivers on Uber—is being chipped away.
N-COUNT 可數名詞負債；債務 A company's or organization's?liabilities?are the sums of money which it owes.
【搭配模式】：usu pl
【FIELD標簽】：BUSINESS or LEGAL 商或法律
eg. The company had assets of $138 million and liabilities of $120.5 million.
? ? ? ?這家公司資產為1.38億美元，負債為1.205億美元。
ADJ-GRADED 能被表示程度的副詞或介詞詞組修飾的形容詞使人激憤的;煽動性的 If you accuse someone of saying or doing?inflammatory?things, you mean that what they say or do is likely to make people react very angrily.
【語用信息】：disapproval
eg. ...nationalist policies that are too drastic and inflammatory...
? ? ? ?過于極端、帶有極強煽動性的民族主義政策
? ? ? She described his remarks as irresponsible,inflammatory and outrageous.
? ? ? 她稱他的話不負責任、具煽動性且極端無禮。
VERB 動詞檢查;審查 If something?is vetted, it is checked carefully to make sure that it is acceptable to people in authority.
【語法信息】：beV-ed
【語法信息】：V n
【語域標簽】：mainly BRIT 主英
eg. He can find no trace of a rule requiring research to be vetted before publication...
? ? ? ?他找不到任何要求研究成果在發表前需經審查的規定。
? ? ? ?All objects are vetted by a distinguished panel of experts...
? ? ? ?所有物品都交由一個著名的專家小組檢查鑒定。
? ? ? ?He had not been allowed to read any book until his mother had vetted it.
? ? ? ?未經母親的審查，他什么書也不能看。
vetting
eg. The government is to make major changes to the procedure for carrying out security vetting.
? ? ? ?政府將對安全檢查的執行程序作出重大調整。
chip away : to gradually make something weaker, smaller, or less effective
eg. The company’s dominance of the market is gradually being chipped away.
28. predatory?
Amazon’s growth over profits; that makes predatory pricing more tempting.
ADJ-GRADED 能被表示程度的副詞或介詞詞組修飾的形容詞掠奪性的；弱肉強食的；損人利己的?Predatory?people or organizations are eager to gain something out of someone else's weakness or suffering.
【搭配模式】：usu ADJ n
eg. People who run small businesses are frightened by the predatory behaviour of the banks.
? ? ? 小公司經營者被銀行的掠奪行為嚇壞了。
